Paid
Performance marketing
Ads on Meta and Google. We test creative until we find what sells, then put the budget behind it.
- Creative strategy and briefs
- Ad creative, static and video, made in-house
- Media buying, with budget moved every week
- Landing pages and quiz funnels
- Tracking, and one number reported weekly

Earned
PR
Coverage for your launches, milestones and founders, in the outlets your customers already read.
- A press plan timed to your sales calendar
- Media relations and interview prep
- Launches and announcements
- Founder and brand profiles
- Every good placement reused in your ads

Why one team
Each side makes the other work harder.
A feature in a trusted outlet is the strongest proof an ad can carry. And ad data shows us within days which message people buy on, so that's the story we pitch next.
- Story lands
- Becomes ad proof
- Data shows what sells
- Next story

Approach
From first call to weekly tests.
- 1
Audit
We go through your ads, site, creative and past coverage, and tell you what we'd fix first.
- 2
Plan
A test plan for ads, a story plan for press, and one number we're judged on.
- 3
Launch
Ads go live and pitches go out. New creative every week.
- 4
Report
A short update every week and a call every two weeks.

Tell us what you're selling.
A few lines about your brand and where you want to grow. We'll come back with a time for an intro call.
Officehello@wearevitalmission.comUnit 2611, 26/F, Prosperity Millennia Plaza
663 King's Road, North Point, Hong Kong